Ekade.lk Unveiled: Bridging the Gap between Rural Producers and Online Customers

On October 25, 2023, a groundbreaking e-commerce platform, Ekade.lk, was ceremonially launched at the Head Office of Berendina Micro Investments Company Limited. The event, attended by distinguished guests and Berendina officials, marked a significant step towards empowering rural communities and fostering global connections for local producers. Mr. Juan Forero, Activity Team Lead – USAID Catalyze Private Sector Development Activity, graced the occasion as the Chief Guest, joining forces with Mr. Jagath Godakanda, Chairman of Berendina Micro Investments Company Limited, to officially unveil the website. The launch of Ekade.lk signifies the dawn of a new era in e-commerce, one dedicated to uplifting rural communities and forging connections between local producers and the global market.

During the launch, Mr. Anura Attapattu, Managing Director of Berendina Micro Investments Company Limited, delivered a keynote address that shed light on “The Journey of Ekade and the Organization Supporting Local Producers through the E- commerce Platform.” Mr. Attapattu passionately described Ekade.lk’s mission of empowering Sri Lankan producers and suppliers through a digital platform that maximizes their reach to both local and global customers while embracing the limitless possibilities of e-commerce in our increasingly tech-savvy world. He emphasized the pivotal role that the website plays as an intermediary, ensuring transparency and affordability in the pricing of displayed products. As a socially responsible organization, BMIC envisions the website as a catalyst for prosperity in the lives of producers.

Mr. Juan Forero, Activity Team Lead – USAID Catalyze Private Sector Development Activity, in his speech under the title “Importance of the Website in Promoting Sales”, stressed the significance of Ekade.lk in boosting sales and highlighted BMIC’s unique Enterprise Development Services, which underpin their commitment to rural entrepreneurs. Palladium’s financial support for the website’s development was motivated by the immense potential of eKade.lk to become the leading e-commerce platform in Sri Lanka, offering extensive support and opportunities for rural producers to sell their products online.

Ekade.lk, the newly launched e-commerce hub, hosts a diverse array of products, including bambooware, batikware, brassware, cane crafts, coconut ware, fancy items, fiber products, handloom, jewelry, paintings, patchworks, palmyrah products, wooden products, agricultural goods, and much more. This platform serves as a stage for hundreds of dedicated producers who have collaborated to bring their creations to a discerning audience. All products showcased on the website undergo a rigorous selection, categorization, and quality assurance process, ensuring the satisfaction of buyers. This commitment to quality enhances the trust and goodwill between buyers and sellers, ensuring the long-term sustainability of our sellers and the platform.

Now, you can explore the world of Ekade.lk by visiting www.ekade.lk and become a part of this transformative journey, supporting rural producers and entrepreneurs while enjoying a unique shopping experience.